The Hawken Report
Naples, FL
Single-Family Homes
Marcia Hawken | www.marciahawken.com | 239 269-0434
Naples, FL
Mon May 18 2026
This week the median list price for Naples, FL is $1,075,000 with the market action index hovering around 29. This is an increase over last month's market action index of 28. Inventory has decreased to 2,326.
Market Action Index
This answers “How’s the Market?” by comparing rate of sales versus inventory.
Slight Buyer's Advantage
Market Narrative
Home sales continue to outstrip supply and the Market Action Index has been moving higher for several weeks. This is a Seller’s market so watch for upward pricing pressure in the near future if the trend continues.
Real-Time Market Profile
| Median List Price | $1,075,000 | |
| Median Price of New Listings | $974,900 | |
| Per Square Foot | $477 | |
| Average Days on Market | 180 | |
| Median Days on Market | 112 | |
| Price Decreased | 45% | |
| Price Increased | 2% | |
| Relisted | 7% | |
| Inventory | 2,326 | |
| Median Rent | ||
| Market Action | 29 | |
| Slight Buyer's Advantage | ||
The market appears to be hovering around this plateau. Look for a persistent change in the Market Action Index before we see prices deviate from these levels.
Market Segments
Each segment below represents approximately 25% of the market ordered by price.
| Median Price | Sq. Ft. | Lot Size | Beds | Bath | Age | New | Absorbed | DOM |
|---|---|---|---|---|---|---|---|---|
| $5,299,500 | 4,401 | 0.25 - 0.5 acre | 4 | 4.5 | 12 | 7 | 26 | 154 |
| $1,585,000 | 2,719 | 0.25 - 0.5 acre | 4 | 3 | 13 | 23 | 44 | 105 |
| $832,450 | 2,100 | 8,000 - 10,000 sqft | 3 | 2.5 | 21 | 30 | 39 | 98 |
| $550,000 | 1,708 | 0.25 - 0.5 acre | 3 | 2 | 22 | 17 | 70 | 98 |